World Liberty Monetary’s USD1 stablecoin, which is linked to the household of U.S. President Donald Trump, noticed a pointy soar in market capitalization this week after Binance rolled out a high-yield promotion centered on the token.
On Wednesday, USD1’s market worth rose by about $150 million, climbing from roughly $2.74 billion to $2.9 billion, based on figures cited alongside Binance’s announcement of its new “USD1 Enhance Program.”
The rise adopted Binance’s decision to supply enhanced yields of as much as 20% annual proportion price on USD1 held in its Easy Earn Versatile merchandise.
The promotion, which runs from December 24, 2025, to January 23, 2026, is structured to mix Binance’s commonplace real-time APR with further bonus tiered rewards.
Binance Targets Passive Yield Seekers With Restricted-Time USD1 Enhance
Binance mentioned the marketing campaign is designed to assist USD1 holders improve passive returns in the course of the limited-time window, with subscriptions allotted on a first-come, first-served foundation.
Beneath this system’s mechanics, customers who subscribe to USD1 Flexible merchandise can earn rewards by two streams.
The actual-time APR accrues minute by minute and is mechanically added to customers’ Earn accounts, whereas the bonus tiered APR is calculated individually and credited day by day to customers’ Spot accounts, beginning the day after rewards start accumulating.
Binance set a minimal subscription quantity of 0.01 USD1 and capped participation at 2 million USD1 per person. Bonus APR tiers apply to balances as much as 50,000 USD1, with any quantity above that threshold incomes solely the usual real-time price.
Participation requires navigating to the Easy Earn part, choosing USD1, selecting the Versatile choice, and finishing the subscription course of.
The USD1 Enhance is a part of Binance’s broader lineup of “Enhance” applications, which the trade makes use of to drive engagement throughout totally different components of its platform.
Different Enhance choices embrace BNB Enhance, which permits customers to borrow BNB at preferential charges to qualify for increased VIP tiers, and LiquidityBoost applications that reward market makers with payment rebates on chosen buying and selling pairs.
Incentives, Airdrops, and Offers Gasoline USD1’s Speedy Ascent on Binance
Binance has positioned these initiatives as time-limited incentives designed to optimize capital utilization and encourage exercise inside its ecosystem.
The most recent promotion comes amid a sequence of developments which have steadily expanded USD1’s footprint. In June, World Liberty Financial announced that it had airdropped about $4 million worth of USD1 to holders of its WLFI token, distributing roughly $47 in USD1 to every eligible pockets exterior sure jurisdictions.
The airdrop was carried out on Ethereum and was framed as a reside check of the mission’s distribution infrastructure.
Binance has additionally taken steps to deepen its help for the stablecoin. On Dec. 11, the exchange added fee-free USD1 trading pairs in opposition to main cryptocurrencies and mentioned it might convert collateral backing its Binance USD product into USD1 at a one-to-one ratio.
Earlier this 12 months, USD1 was used to settle MGX’s $2 billion investment into Binance, a transaction disclosed by Eric Trump throughout a panel at Token2049 in Dubai.
These integrations have helped push USD1 into the ranks of the world’s largest stablecoins by market capitalization, putting it seventh globally, behind PayPal’s PYUSD.
World Liberty Monetary’s crypto actions, together with USD1, have been reported to generate about $802 million in revenue in the course of the first half of 2025.
On the identical time, the mission has drawn scrutiny. A July Bloomberg report cited nameless sources claiming Binance contributed code to USD1’s growth, a declare Binance founder Changpeng Zhao disputed, saying the report contained factual errors.
Individually, U.S. Senators Elizabeth Warren and Jack Reed have urged federal authorities to research World Liberty Monetary’s alleged ties to illicit actors, allegations the corporate has denied.
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