Friday, January 9, 2026

Morgan Stanley Bitcoin ETF Will Build Firm’s Clout: Exec

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US funding financial institution Morgan Stanley could also be positioning itself in order that even when its newly introduced spot Bitcoin exchange-traded fund (ETF) underperforms, it’ll nonetheless ship strategic advantages throughout the agency, based on ProCap chief funding officer Jeff Park.

“Morgan Stanley is making the wager that even when their ETF does not scale to blockbuster success, there’s an intangible profit that may assist construct their clout,” Park said on Wednesday.

It comes only a day after Morgan Stanley filed with the US Securities and Trade Fee to launch two ETFs, one tied to Bitcoin (BTC) and the opposite to Solana (SOL).

Crypto market “a lot larger” than believed

Park mentioned that irrespective of how important the inflows are for Morgan Stanley’s new merchandise, the transfer will deliver social, reputational, and monetary advantages.

Supply: Jeff Park

He pointed to Morgan Stanley’s “targeted consideration” on monetizing its brokerage subsidiary ETRADE by means of crypto buying and selling and tokenization partnerships.

“This turns into particularly extra related as a constructive externality if it helps recruit prime expertise vs rivals,” Park mentioned.

Park mentioned the announcement reveals that the crypto market is “a lot larger” than crypto business professionals anticipated. “Particularly to achieve new clients,” he mentioned.