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Is Google’s New Cryptocurrency Service a Reason to Buy Ethereum or Solana?

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November 4, 2026
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Key Factors

  • Google is rising its footprint within the crypto sector with plans to supply a new custody service.

  • The service is meant to supply a increased diploma of safety for crypto holdings than different choices.

  • Solana and Ethereum might decide up a small new tailwind right here.

There’ll quickly be a new crypto safety service supplied by Alphabet(NASDAQ: GOOGL), and it might effectively present a delicate increase for Ethereum(CRYPTO: ETH) and Solana(CRYPTO: SOL). Google’s new cryptocurrency platform, which it calls Google Multi-Social gathering Compute (MPC), was introduced on Oct. 28, and Alphabet is already utilizing it to safe its personal digital belongings parked on each of these blockchains. MPC’s industrial launch is scheduled for early 2027.

Google argues its relationships with conventional monetary establishments will give it an edge in offering cybersecure crypto custody, however how that can assist Solana and Ethereum is one other matter. Let’s analyze the scenario.

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Ethereum's official logo next to Alphabet's official logo.

Picture supply: The Motley Idiot.

Google is aiming to assist monetary establishments get assured in holding crypto

MPC is simply Alphabet’s newest bid to compete extra in cryptocurrency.

Google now additionally runs its personal blockchain, the Google Cloud Common Ledger (GCUL), which Google unveiled in 2025, and which can also be aimed toward monetary establishments and different authorized contributors.

The technical foundation for the brand new service is splitting a crypto pockets’s personal key, the key code that confers management of the pockets, into fragments which can be then held on separate pc methods. This makes it way more tough for an attacker to assemble a full personal key and proceed with the next theft of funds. Google’s software can also be supposed to test every incoming transaction in opposition to a record of a monetary establishment’s guidelines, like spending and switch limits, earlier than permitting the transaction to proceed.

The match between this product and its goal market is already fairly plainly apparent: In a 2026 survey by American Banker, 47% of the surveyed monetary establishments cited cybersecurity as a prime barrier to their adoption of blockchain tech. That situation is especially salient in the intervening time. On Oct. 29, the biggest crypto trade, Binance, was hacked, and the cyberthieves made off with $6.3 billion.

Google plans to assist two completely different transaction signing strategies that establishments can use at launch.

One is the Elliptic Curve Digital Signature Algorithm (ECDSA), which Ethereum makes use of and which may be very extensively used elsewhere, and the opposite is Ed25519, which Solana and lots of different networks use. Importantly, ECDSA additionally secures Bitcoin, and the ledger behind XRP, so the corporate’s method would not favor any particular chain.

Must you purchase these cash due to Google’s new service?

The bullish issue right here for Solana and Ethereum is that Alphabet already makes use of the platform to safe a few of its personal digital belongings on each chains. It is a minor increase at finest.

Providing safer storage to establishments will not make anybody need these cash who doesn’t need them already. Large buyers have already got custodied entry via crypto exchange-traded funds (ETFs), and demand there’s each unstable and incessantly comfortable. Within the first seven buying and selling days of October 2026, Ethereum ETFs skilled $635 million in web outflows, whereas Solana ETFs noticed $24.8 million in web outflows.

Moreover, coinholders acquire primarily from new web shopping for and new community utilization. Parked cash in long-term storage are not often used for transactions, including little to the community exercise backing what makes these cryptocurrencies valuable.

Google’s GCUL community will likely be competing for capital and exercise, too. Google is pitching the GCUL as a “credibly impartial” permissioned community that any financial institution can use for funds and asset tokenization, or reworking the possession rights of shares and bonds into tradeable crypto. Each financial institution that chooses to do its work there’s enterprise that Ethereum and Solana do not win, and belongings they do not get to have parked on their networks.

Due to this fact, buyers ought to deal with this service launch as a small optimistic, and as a confidence-building step that would ultimately lead to some extra institutional capital heading to crypto.

Within the first half of 2027, watch each cash’ ETF flows, and look ahead to financial institution bulletins of crypto operations naming Google’s service as a collaborator. If web ETF inflows return proper as banks are signing on, it signifies that the asset custody story is giving means to new demand, and the scenario will likely be extra bullish than it’s now.

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Alex Carchidi has positions in Bitcoin, Ethereum, and Solana. The Motley Idiot has positions in and recommends Alphabet, Bitcoin, Ethereum, Solana, and XRP. The Motley Idiot has a disclosure policy.

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