Stock splits garner quite a lot of consideration from particular person buyers. Whereas they don’t have an influence on the inventory’s underlying enterprise, they will draw extra consideration to the firm. Lots of the “Magnificent Seven” shares have break up their shares throughout the previous few years, together with the likes of Tesla, Apple, and Amazon, as these corporations develop into bigger components of the world economic system.
One know-how inventory that has been suspiciously absent from the inventory break up recreation is Netflix(NASDAQ: NFLX). The video leisure big final break up its inventory in 2015. With the shares approaching $1,200, it’s nearly time for Netflix to break up its inventory as soon as once more in 2025. However does that make it a purchase on your portfolio? Let’s run the numbers and discover out.
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Netflix’s regular progress
Constant progress has been the title of the recreation for Netflix regardless of a wild macroeconomic backdrop throughout the previous 5 years. Income has climbed to greater than $40 billion throughout the previous 12 months in contrast to lower than $10 billion 10 years in the past. Working earnings has ballooned from roughly breakeven to greater than $11 billion as the firm additional extends its lead in streaming video round the world.
At the finish of 2024, Netflix had greater than 300 million world paid streaming memberships. This could look like rather a lot, however there may be loads of room for streaming video to disrupt linear video in the years to come. For instance, Netflix shared that about half of TV viewing in the U.Ok. nonetheless comes from legacy suppliers. Over the long run, many of those viewers will transition to video streaming, offering a long-term tailwind for Netflix even at its immense dimension.
Netflix’s inventory is up greater than 1,000% throughout the previous 10 years. A giant motive for these positive aspects is the firm’s working leverage and pricing energy. Working margin has widened to 28% throughout the previous 12 months, making Netflix considered one of the most worthwhile companies in the world.

Picture supply: Getty Pictures.
Increasing into promoting and sports activities
There’s nonetheless quite a lot of room for Netflix to broaden, particularly exterior of the U.S. In Asia, the firm had fewer than 60 million subscribers at the finish of 2024, offering loads of room to acquire market share on the continent with billions of potential subscribers.
In its extra mature markets, Netflix is aiming to improve income by including new content material and monetization methods. It has expanded into reside occasions, comparable to the Tom Brady Roast, and has dipped its toe into sports activities content material. Christmas Day video games for the Nationwide Soccer League had been a success, and the firm now has a long-term contract with World Wrestling Leisure (WWE), which has thousands and thousands of followers. Sports activities viewing is a big a part of the video streaming panorama, and Netflix now believes it could possibly seize a bit of this pie.
To monetize sports activities — in addition to its full library of content material — Netflix has began to supply an promoting tier. At $8 a month in the U.S., individuals can now entry Netflix with ads, which solely launched just a few years again. Reportedly, 40% of recent subscribers in the U.S. have the promoting tier, and whereas we have no idea precisely how a lot in promoting gross sales the firm is making at this time, there’s a enormous runway to broaden these companies, given how a lot time individuals spend watching Netflix.
NFLX PE Ratio knowledge by YCharts
The reality a few Netflix inventory break up
With regular income progress and a lofty inventory value, I feel Netflix will break up its inventory once more in 2025. The final time it did so was in 2015.
Nevertheless, buyers want to perceive that this has no bearing on whether or not Netflix inventory is a purchase.
Why? As a result of a inventory break up doesn’t change something about Netflix’s underlying enterprise or market capitalization. All it might do is separate the Netflix pie into smaller items. In case you had one share earlier than and there is a 10-for-1 break up, these 10 new shares are nonetheless going to be value the identical greenback quantity. The precise enterprise will not be impacted in any respect.
Right this moment, Netflix has a market cap of about $500 billion, and a price-to-earnings ratio (P/E) of 56. This will not be low-cost, even for a gradual progress inventory like Netflix. No matter whether or not Netflix goes to break up its inventory in 2025, that is an costly inventory that’s in all probability not a purchase at this time. Conversely, it’s as a result of Netflix inventory has soared and gotten so costly that the inventory is prepared to break up, that means a stock-split inventory could also be an indicator of a dangerous future funding.
Keep away from Netflix inventory for the time being.
Must you make investments $1,000 in Netflix proper now?
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John Mackey, former CEO of Complete Meals Market, an Amazon subsidiary, is a member of The Motley Idiot’s board of administrators. Brett Schafer has positions in Amazon. The Motley Idiot has positions in and recommends Amazon, Apple, Netflix, and Tesla. The Motley Idiot has a disclosure policy.